Please accept all cookies to ensure proper website functionality. Set my cookie preferences

Last week, as part of the MarketingProfs B2B Forum in Boston, three marketers volunteered to have their social media campaigns analyzed by social media expert and MarketingProfs contributor Jason Baer.

Those in the "hot seat" got some specific advice about what worked well, and what (and how) it might work better, during an interactive "Learning Lab" led by Jason. (Check out his white lab coat in the video.)

Our own Kyla Cullinane sat in on the session, where she captured some of Jason's best-practices for implementing a successful social-media campaign. Here, she talks also to some Forum attendees about their favorite online strategies.

Check out the video:

Continue reading "What Works for B2B Marketers in Social Media?" ... Read the full article

Subscribe today...it's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.