Marketing with Twitter, Google Docs for SEO, who the Connectors are and why you need them... all that and more in this Marketing Over Coffee, a weekly audio program sponsored by MarketingProfs that covers classic marketing tactics as well as what's new on the technology front.

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Show length 23:15

  • 00:34 What is Twitter good for? Yes, it even has CLI.
  • 02:45 The end of the Tipping Point?
  • 03:37 Jeff on blowing out your server (part deux)
  • 05:54 Joe from SalesRoundup asks, Is Google Docs good for SEO?
  • 08:18 HD-DVD takes a kick to the groin, iPod fanboy talk, and you didn't hear about J Hymn from us.
  • 14:55 Who are the Connectors, and why do you need them?
  • 16:35 It's all about Connections, Quality, and Time
  • 17:25 Red Saber tactics with Google Blog Search
  • 18:19 OoVoo turns the marketing chat Brady Bunch, using CamTwist. Chris is at NewBCamp on the 23rd, Matthew Ebel will also be playing

The MoC theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

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image of John Wall

John J. Wall speaks, writes, and practices at the intersection of marketing, sales, and technology. He's a partner and head of business development at analytics firm Trust Insights. He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host, Christopher S. Penn. He has held positions specializing in customer relationship management, marketing automation, and sales support systems both at venture-funded and privately held businesses, working with Microsoft, Oracle,, and other clients.

Twitter: @johnjwall

image of Christopher S. Penn

Christopher S. Penn is a co-founder and the chief data scientist of, a marketing and management consulting firm. He is a renowned keynote speaker and best-selling author who specializes in analytics, digital marketing, and machine-learning.

LinkedIn: Christopher Penn