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Branding your emails well can boost both short-term and long-term campaign performance.

Through strong branding, you can ensure your emails stand out in inboxes, spark recognition with current customers, and build familiarity with new audiences.

So, how can you brand your emails like a pro?

An infographic (below) from Constant Contact covers six steps for creating a well branded email: add your logo, customize your colors, use consistent fonts, add visuals, include relevant links, and find your voice.

Check out the infographic:

How to Brand Your Emails infographic by Constant Contact 

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji