Limited Time Offer: Save 30% on PRO with code GOPRO17 »
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
MarketingProfs Enterprise Solutions
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Topic: Customer Behavior
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Identifying Wal-mart Customer Demo/psychographics
Posted by Anonymous on
12/1/2005 at 2:02 AM ET
I need to locate Wal-Mart customer demographics and psychographics for a Business Plan. Are these top-secret, or published somewhere?
12/1/2005 at 4:36 AM
here is a starting point:
12/1/2005 at 12:36 PM
Well for me the best place to look for is at a Walmart store itself! Observe the way they brand and sell stuff inside their store, what kind of posters they use, the messages they are conveying, how are things arranged in shelfs. etc. etc. If you have the resources you could even design a small questionnaire for people coming out after shopping at Walmarts'.
The best way to do a job is to do the job yourself!
BACK TO TOP
Post a Comment
Goodbye Google Keyword Planner, Hello Keyword Research Using PPC
by David Zimmerman
The Ultimate LinkedIn Cheat Sheet [Infographic]
by Laura Forer
The Most Effective Digital Channels to Include in 2017 Marketing ...
by Ayaz Nanji
#SocialSkim: Why LinkedIn Just Lost 6 Million Users, Twitter’s ...
by Christian Neri
10 Rules for Effective Facebook Marketing [Infographic]
by Laura Forer
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with