Know-How Exchange : Advertising/PR

There are lots of brokers that will resell your timeshare for you, including:

https://www.timeshare-resale-rental.com/
https://www.sellmytimesharenow.com/

If you're thinking of doing this yourself, you'll need to start with the mindset of the potential buyer. Why did you initially buy the timeshare? Why did others in the timeshare? That's the WHY. Since you want to sell it, did the reason for purchase change or your perception of the experience change? To sell it, you need to find people who want these goals and priced right (esp. based on the competition).

I have a client in the timeshare resale business and am somewhat familiar with the industry as a result. You can sell the unit yourself, of course, but if you're like most people who want to sell their unit(s), you need to be very realistic about what it's worth. Hawaii is a good timeshare market, so that's working in your favor.

You might want to do some research to see what comparable units are selling for right now. It's not uncommon for resale units (i.e., not being sold by the developer's sales office) to go for 20-30% of their original price. (Sometime it's even less than 10%, so don't get fixated on a price if you really want to unload the unit.)

It's strictly a supply-and-demand situation, and the price for a given week in a specific location can vary -- even over the course of a few weeks/months. If you show up the week someone wants what you have, the price could be double what it was the prior week when that person wasn't in the market.

The one thing to be careful of is companies that advertise they'll sell your unit for you. A lot of them take up-front fees and don't do anything to sell your unit, let alone maximize its value. You're better off skipping the up-front-fee companies and reflecting what you would have paid them in a lower asking price. (BTW, there are active timeshare auctions on eBay. It might help you figure out what your unit is worth.)