Question

Topic: Student Questions

Tagline And Name For Biodiesel

Posted by Anonymous on 7/19/2006 at 9:56 AM ET 125 Points
Hi to all. We are in the process of doing a global business plan and our product is a 2nd generation biodiesel to be manufactured in Germany. This is an environmentally friendly product. Our product will be mix with regular liquid petroleum with target customers who are small to medium scale gas stations. Basically, we are currently thinking of the right product name and tagline that will attract potential customers' attention. One of our competitors is Choren and their product name is Sundiesel...
A simple yet catchy name and tagline will be great

thanks in advance!
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RESPONSES

  • Posted on 7/19/2006 at 10:29 AM Accepted
    Hi there - this kind of branding usually costs companies millions! As you are in Europe, how about:

    BIO D

    If it hasn't already gone.

    Or BioGas / BioGasole

    All widely understood European terms.

    All the best on this venture!
    Peter Hobday
  • Posted by MANSING on 7/20/2006 at 6:39 AM Member
    Hi Lheyz418,

    To be honest I have no idea about

    • You want to use any model series for this or any alphabet
    • Purpose of this engine will be
    • Cylinder will be used.
    • Turbocharger/ fuel pump/hoarse power /injectors

    It is hard to me to give any suggestion on this. Because it is not just a mixing word and making any name. We need to find specific name for the diesel manufacturer.

    Some thing like related with the energy (some thing which produces energy /source of energy): vigour; power, heat, light, sound, force, lightning or depend open mechanical function what makes it attractive – cylinder type, Number of Piston (for example: V12) some thing like your company name + engine property.

    Hit your competitor hard by innovation new ideas in diesel saving per stroke (fuel efficient with high power)

    I hope this will help!

    Regards,

    M Bhor

    Website:

    • https://en.wikipedia.org/wiki/List_of_GM_engines
    • https://en.wikipedia.org/wiki/Category:Lists_of_engines
    • www.cummins.com
    • https://www.cat.com/cda/layout?m=8703&x=7
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