Question

Topic: Strategy

Publicity Stunt

Posted by Anonymous on 11/8/2006 at 9:36 AM ET 500 Points
Hi all,
I have written an ebook titled ' Yes, it's Love, the beginning' and I made it available on my website www.thebigpromise.com.
The story is dramatic and so is the introduction on my webpage and I tried to make it as interesting as I could.
Now, the challenge is to to create some kind of news since it's a real life story and yet to meet it's final fate, so I am sure that he media would be interested,for the simple reason it makes masala movie kinda stuff. I am sure if I could attract a few newspapers to give some small news on it, I could make some good sales.
But to Invite media, I need to know what should the news look like, why would they be interested , for what specific reason I mean.
and ofcourse, the story is such that only the media or a campaign with word-of-mouth can assist.
So, please please please, give me the best you could think of.
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by Frank Hurtte on 11/8/2006 at 11:12 PM Member
    Announce that you are going to spend 18 months living on a billboard that announces your book...
  • Posted on 11/10/2006 at 2:12 PM Accepted
    Send your book to Oprah in a giant box filled with silk roses. Attach a promise of undying love to each rose. have the box sent to her with a giant teddybear attached and a huge red bow. Send her a telegram announcing it's arrival.

    Send her 18 roses once a month for 18 months

    Good Luck
  • Posted by MANSING on 11/16/2006 at 10:54 AM Member
    Hi There!!

    Nice I should buy that! But online I have got this message “The website you have requested does not exist.” You need to target your audience from the age group before making any approach to the media find out who is your target market and how to approach that.

    Love stories are very popular at the age of 17 – 32 year old (Dreamer). Yes it is true that people whose age is 32 + do like love stories but some time they also start with there story.

    Making a great stunt for the advertising is the key issue. You can’t come with several stunts every week. But you already started your advertisement. Contact local clubs and school, University will be helpful for your real advertising campaign.

    Weekend will be the best time to arrange an event for stunt activity. Make sure you going to represent love is destiny.

    I hope this pros and cons will help!

    Kindly regards,

    M Bhor
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Strategy)