Question

Topic: Advertising/PR

Need Better Btl Activities

Posted by Anonymous on 5/19/2008 at 2:22 AM ET 250 Points
Am working for an Entertainment company which is having the major business of selling CD,VCD,DVD.
I need the suitable btl activities to promote these products in Large format stores in india.
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RESPONSES

  • Posted by Levon on 5/19/2008 at 1:56 PM Accepted
    Here is an old school BTL activity: Direct Mail Campaign geared towards the store manager's of the stores.
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