Question

Topic: Advertising/PR

Starting A Paid Advertising Campaign

Posted by Anonymous on 6/3/2008 at 7:10 AM ET 25 Points
Hi everybody,

I am about to launch a paid advertising campaign for my company. This is a travel agent based in Vietnam. My target clients are travelers come from outside Vietnam. Could you please suggest me some effective ways.

thank you,
Nguyen
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RESPONSES

  • Posted by Jay Hamilton-Roth on 6/3/2008 at 8:52 AM Accepted
    Your company will no doubt focus on travel within Vietnam, since many international travelers will book tickets locally.

    A few suggestions: PPC campaign (based on common Vietnam destinations), local hotels, popular travel magazines (from your target countries), and partnering with travel agents (from your target countries).
  • Posted by michael on 6/3/2008 at 10:42 AM Accepted
    Depends on what you're trying to accomplish. Do you want to take care of SOTO ticketing for someone in the US because of fare differentials?

    Are you trying to do tours for people coming to VN?

    Michael
  • Posted on 6/3/2008 at 11:42 PM Author
    Thank you for all your suggestions.
    I am trying to do tours for people coming to Vietnam.
    Nguyen
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