Question
Topic: Advertising/PR
Professional Assistant Audience
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I work in Long Term Care Insurance (LTCI) as a partner for financial planner and insurance agent to trust with their client to purchase LTCI. Within that relationship their are several players that we have always had identified which are the Agent referring, their client, and our specialist. The one person that we have not taken into account has been the agent's professional assistant. This is why I am interested in further researching this audience as to see if there currently is a social media group of this audience.
Do any of you know of such a group or channel by which marketers can reach this audience?
Thanks,
pcdaugs