Know-How Exchange : Website Critique

The site is good, but I suggest you move away from all the flashing that happens when a person runs their mouse over the various service offerings... I found that to be distracting - very distracting.

The white type on the color background for each section is hard to read.
You never explain what each section is (InfraDesk? InfraWatch?) What do they do? What problem of MINE do they solve? You're talking to yourselves, rather than to me.


**Ten Point Web Site Success Checklist**

1. _____ Is your site mostly one color?

2. _____ Is it easy to read? (What size and color is the font? Does it show up against the 6) background color, or blend in?)

3. _____ How long does the site take to load? Do you have to wait to see the images?

4. _____ Is the copy about you? Or about your customers?

5. _____ Does the copy talk about what problems you solve?

6. _____ Is it easy to contact you? Phone? Email? Address?

7. _____ Is it easy to navigate your site?

8. _____ Do you have an ideal customer? Or do you “sell to everybody”? Hint: Selling to everyone is selling to nobody.

9. _____ If you do have an ideal customer, who are they? Can you describe them?

10. _____ Are you remarkable? Does your site explain why?

Yes, I can find the trainings you offer and the pricings.

As others have suggested, I'd first work on your website copy. Make sure that someone visiting your site for the first time can figure out what your business does in 3-5 seconds. If not, redo your headers/taglines (for example: "Run With Insight" tells me nothing). Let me know who your ideal customer is, then I can determine if it's in my best interest to keep reading through your site.

And like others, I'm not a big fan of the animations. They are distracting to read, and white text on colored backgrounds is hard to read.

Jargon! I have no idea what ITIL is, and thus, have no idea what the site is about.

I can understand that you have to use acronyms at some point, but you really should define them first.

I am another one who doesn't like the way the way the content gets wiped out when you move your mouse a little bit in the wrong direction.

As for the training links and prices, I found them just fine. You might want to include a chart (the kind with features and checks in the correct boxes) to differentiate the courses at a glance. The way it is now, you have to go through long descriptive pages, and then figure out the differences yourself.

I am by far Not a marketing guru. More of a newby but I thought I'd give my 2 cents on your site. I think it was visually appealing. I found the pricing on the training just fine by clicking on the link for more information. I didn't have a problem reading the white lettering however I suppose it depends on who your target audience is (I'm in my 30's). I agree the tabs at the top should probably be a bit more self explanatory. Save the jargon and abbreviation for after the user clicks on the tab.

I agree with what has been said so far, so I won't repeat it. For your top navigation, if I mouseover your unfamiliar terms InfraDesk, InfraWatch, etc., I see the tooltip that explains what the terms mean. I would change those navigation buttons to the descriptive terms, and use your unique titles on the pages themselves.

Your site isn't intuitive. I have to work to figure out what your terms mean, and am not sure where to go to find what I want.