Question

Topic: Advertising/PR

Ideas For Sales Promotion Kids 4-10

Posted by Anonymous on 250 Points
hi all:

i am looking for ideas for sales promotion for kids ages 4-10.
the brand for marketing is a healthy snack. the brand already has a logo and a character , and i am now looking to promote it in airports so that kids can do something while in air.
there can also be a prise.
anybody has some unik ideas?
thanks...
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RESPONSES

  • Posted on Author
    there is no problem with getting the kids into the plane.
    the concept is some kind of activity while on the plane.
    the activity has to be involved on the flaying experience.

    for example: a map of the country the kid is flaying to , and the kid would have to write down the name of the places.
    that idea is not a good idea for me , but that is the direction I'm looking for.
    there is also a prize that the kid would get while getting down the plane after solving the game correct.

    any ideas what kind of game or activity i can find?
  • Posted by michael on Accepted
    Two thoughts

    1) Work with local travel agents who also sell maps and travel supplies. You'll need to pay some type of commission

    2) contact airport directors (www.aaae.org) as some airport concessions are already contracted.

    Michael
  • Posted on Author
    i dont think everybody got what i want from the answers I'm getting.
    so ill be more specific and clear.
    i have everything set already. i just need an idea for a fun activity game with a prize for the ages of 4-10. the activity sould involve the flying experience and the snack i am promoting.
    i need to think of the game and the prize that would work together . the prize cannot be a snack.
    that is what i need.
    thanks.
  • Posted by michael on Member
    Ok...now I get it.

    There are certain things that are in every inflight magazine. They are also very picture-focused and g-rated so you're safe. Try a search (-i-spy) game.

    You'd have to have someone (a flight attendatnt?) validate that the kid got it right and sign it or something for the kid to turn it in for the prize. You'd need someone at each airport tho...unless the vendor could mail it in like they do a normal coupon

    Michael

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