Question
Topic: Advertising/PR
Magazine Costs
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I don't mean to leave the question as vague as it is, but how would I approach people? and also, how would the costs be worked out?
For instance, since I'm a new magazine, I realistically don't expect my sales to skyrocket immediately... and I also know that newsstand sales arent that lucrative to begin with.
But I also know that my magazine needs to be SEEN. So do I still charge places that carry my magazine, if nothing else, charge them the costs of mailing?