Question

Topic: Advertising/PR

Marketing Ideas

Posted by ormancreative on 7/1/2009 at 4:38 PM ET 25 Points
I work with a Pharmacy Software Company that caters a software system and point of sale system specifically to Independent Pharmacies. I'm looking for unique advertising ideas to reach the decision makers in these independent pharmacies. We are also looking for ways to recruit referral partners of people that might already be calling on Independent Pharmacies for non-competing reasons. We offer a great referral parnter program. Looking for advertising/marketing ideas to reach either of these target markets?
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RESPONSES

  • Posted by telemoxie on 7/2/2009 at 8:21 AM Accepted
    some of the most difficult people to reach are doctors, and maybe pharmacists are similarly difficult to reach.

    This question has been asked before. If you look at the upper right, you will see a place where you can search questions. You might try to search on pharmacists, and on doctors. You can quickly look through a large number of prior questions, and maybe you will find some good ideas.

    In addition to using the search questions function, you can also use Google to search this site. This allows you to use some of the more powerful search functions, such as text string searches and searching within results.

    For example, you might try the following Google search:

    Pharmacists site:marketingprofs.com/ea

    Good luck to you.nonsense in
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