Know-How Exchange : Career/Training

K4_Kunal,

I would say before you try to impress the client find out what their specific needs are. Remember to "keep it real". Underpromise and Over deliver. The tendency is to get into a "the wrong" place where we are trying to puff up our level of experience or knowledge in order to secure the account. I agree with mjk you must be enthusiastic because nothing happens without enthusiasim. More than anything elevate your clients needs above your interest to secure the account and I believe that you will put yourself at the right starting point to build on the relationship. When they realize that you are in the game to help them win they'll pull you in. Is there anything else I can do for you?

Your Servant,

Deremiah, *CPE (Customer Passion Evangelist)

Kunal

One of the things to which the interviewer will likely attach some significance is your personal network of contacts in the industry.

While you would not be expected to divulge the names of all your industry contacts, be prepared to drop a few well known names from your network, and be prepared to describe in outline form the nature and extent of your network (e.g. "I have high level contacts in administration in cricket, tennis, squash, and personal player-contacts in cricket, polo, jai-alai and basketball", for example)

Don't promise what you can't deliver. I mean, don't say you know someone, if you don't really know them. But don't undersell yourself either. Honesty is the best - the ONLY policy!

If you have some high level contacts you could offer as referees as to your industry knowledge, experience, energy, drive, vision and enthusiasm, then use them. It will add credibilty to your application. Make sure you ask their permission to give their names and contact numbers first, though - no-one likes to be asked for a reference out of the blue.

Hope this helps!


ChrisB

Great advice from the folks in MProfs!

I would underscore the importance of homework and preparation. You need to have and demonstrate the expertise they will want. If you don't have what it takes in direct hands-on experience, you'll need to make up for it with a better understanding of the situation.

Talk to the customer base. Research the distribution channels. Learn everything you can. The idea is NOT to impress them with how much you've learned, but to demonstrate your solid understanding of the marketplace and show how that understanding will ultimately generate profitable business.

For some additional tips and tricks, read "Rasputin For Hire." (www.rasputinforhire.com) It's about consulting, but the principles apply to your situation almost perfectly.

Good luck.