Know-How Exchange : Advertising/PR

Hi alain

here are my ideas
- prepare a list of potential consumers
=corporate clients from business directory.
=One for Corporate Training,
=another for Corporate Executives who can
afford to avail your resort.
= High Commission/Embassies and their foreigner staff
- Prepare an attractive brochure that states the resort facilities for training, price/rent, your contact numbers etc, Package Price etc for Official and Leisure purposes.
- the brochure must highlight your USPs and other benefits(ecological resort, economic development of rural people etc.) to the consumers and make your resort stand out from others.
- Tie up with leading restaurants most-frequented by foreigners/tourists. Place attractive posters and brochure at the counters for the consumers to be informed.
- Tie up with Airline/Transport company and offer a Package deal for a 3 nights 4 days stay at your XX resort for the consumers.
- Tie up with banks/financial institutions/credit card companies whereby the consumers can avail the resort now and pay back the money with NO interest in 6/12 months.
- Tie up with travel agencies/tour operators to woo consumers to your resort.
- you can offer people to learn Scuba Diving, Para Jumping from aircraft at 15000 ft, Surfing etc.

those are from the top of my head, hope this helps.

Cheers!!