Question

Topic: Advertising/PR

Customer Appreciation Open House

Posted by Anonymous on 10/22/2009 at 6:42 PM ET 250 Points
We are a residential design/build remodeler. We annually hold a Customer Appreciation Open House at our office. I'm struggling this year due to tight cost restraints (and from doing it for so many years). My thought is to partner with a local winery and do fondue stations, cheese from aound the world paired with coordinated wines. I need help with raffle prizes, or suggestions to make this a fun event to entice people to attend. It will be on a Thursday from about 4:00 - 8:00 p.m. Also, any ideas for a fun invitation?
Thanks.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/23/2009 at 9:01 AM Accepted
    (Aside: Don't forget chocolate fondue as well)

    Open House FunDo
    We're Fondue Of You
  • Posted on 10/24/2009 at 12:35 AM Accepted
    Hi Sue,

    This sounds like a great event for your customers. I like the wine/cheese idea. Make sure to have sodas available for the non-drinkers. Personally, I like to serve truffles as a desert for this kind of thing. They're easy to make and a real crowd pleaser.

    Next subject: giveaways. People love 'em, ya gotta do 'em. Not sure what your budget is but here's what I've seen "hot" on the trade show circuit this year: Amazon Kindles (everywhere); netbooks; fuzzy slippers; giftcards of all kinds; lotto tickets; restaurant certificates; free xx hours of design work; hours of work donated by other tradespeople you know; good chocolate.

    Activities: some kind of building/designing competition, perhaps for the little ones, makes sense. Legos or tinkertoys will work great (expensive up front but you can donate them to a shelter afterword & have a nice giving component to the event).

    Invitation: include some tinker toy parts or a little box of legos? Live. Build. Habitate. Invitations aren't my strong suit, sorry.

    Hope some of this was helpful. I'm sure it'll be a great event.

    kellyann
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