Question

Topic: Advertising/PR

25th Anniversary Slogan For An Oil Change Company

Posted by Anonymous on 12/14/2009 at 12:06 PM ET 250 Points
2010 marks our company's 25th anniversary. I am trying to create a slogan to mark this monumental time in the company. As a small oil change business, our current slogan is fast, drive thru service. We aim to get customers in and out while exceeding expectations of customer service.

We need a slogan for our 25th anniversary marketing that shows our age is an advantage of strength and security in an unpredictable marketplace.

Any ideas?!
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by jstiles on 12/14/2009 at 12:49 PM Accepted
    25 years of oil changes done fast, and done right.

  • Posted on 12/14/2009 at 3:39 PM Author
    I have tried to create a catchy and clever slogan.

    Something like ...

    25 years and still changing

  • Posted by Markitek on 12/14/2009 at 6:26 PM Accepted
    Wouldn't it be great if you knew someone who had a genny '84 something or other that you'd been changing the oil for since it was new? You could have fun with that.

    There's also a connection I can't shake between you turning 25 and oil changes themselves, whose primary mission in life is to keep engines running longer. Maybe there's something to be made out of that.

    Not slogans I know. I think twiggle (although it hurts my fillings to write that word twiggle ouch) has a good direction to pursure . . . be lots of interesting variants ("Still Changing After All These Years") but the twigster's road is one I'd follow.

    Ouch
  • Posted by Jay Hamilton-Roth on 12/14/2009 at 7:28 PM Accepted
    If you can estimate how many cars you've serviced, then play off that: Over 100,000 Quick Oil Changes!
  • Posted by marketbase on 12/14/2009 at 10:52 PM Accepted
    Or, perhaps featuring a steady customer who's been with you for 25 years? # cars and still using XYZ for quick, efficient oil changes. Wouldn't have it any other way... Or, do a generational play-- Dad & son, Mom & daughter, Dad & daugther, Gramps & grandson, etc. ... "Taugnt them well" sort of theme. Keep coming through for quick, no-sweat oil changing--year after year.

    Best,
    jag
    MarketBase

BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Advertising/PR)