Question
Topic: Advertising/PR
Communication Messege
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Im working on a project of launching a hybrid car to the Sri Lankan market. (Toyota Prius) for that I need a communication messege to advertised on media.
I have seen Prius messege is "Harmony between man, nature & machine".
Communicating the same messege won't work.
Specialy here I have connect with go green concet with economical thing & happiness to all.
Can you all suggest me something.