Question

Topic: Advertising/PR

Plan For A Btl Activity

Posted by Anonymous on 1/27/2011 at 12:16 AM ET 250 Points
In order to plan a BTL activity what are all the parameters to be considered and how to strategise there on. Can i have any website which gives the complete information from planning to measuring the success of the BTL Activity?
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted on 1/27/2011 at 2:56 AM Accepted
    As with any activity, start by clearly defining the objective. If you don't know what you're trying to accomplish, there is no website that can tell you what you need to know.
  • Posted by Gail@PUBLISIDE on 1/27/2011 at 10:40 AM Accepted
    You might also want to consider a targeted Facebook page to define the objectives and other measurement details.
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Advertising/PR)