Question

Topic: Advertising/PR

Marketing In The News

Posted by Anonymous on 9/12/2011 at 8:05 PM ET 125 Points

What is an example of a news piece that relates to marketing? I only need a few answers to get the ball rolling. For some reason I am having a difficult time finding an example.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/12/2011 at 8:53 PM Member
    Why are you asking?
    What's the underlying problem you're trying to solve?
    What are some "close but no cigar" thoughts you've had?
  • Posted by SteveByrneMarketing on 9/13/2011 at 3:35 AM Accepted
    https://www.google.com/search?aq=f&hl=en&gl=us&tbm=nws&btnm...
  • Posted on 9/14/2011 at 12:11 AM Accepted
    My affinity will always be more slanted towards the internet so this is my attempt to try and answer your question . When we do SEO for our clients we consciously try to tie it in with breaking news and try to ride that buzz , not only as a pure traffic play but also shows panache when you can relate a pitch to the buzz of the week . For example we do marketing for a car wrap company and food truck graphics are a big ticket project for them so we tie it in with a post talking about the "Food truck race" that the cable channels are running and the awesome design and work put in to create those trucks .

    Hope this helps .
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