Question

Topic: Advertising/PR

Trying To Attract Companies To Advertise With Us

Posted by Anonymous on 12/17/2011 at 7:29 AM ET 25 Points
Our company houseoftickets.co.uk is based around event advertisement an promotions, we are currently trying to attract new business and clientele for our database of viewers. We Are seekingPromoters to advertise there events and sports shows, theatre, concerts an more.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 12/17/2011 at 10:37 AM Accepted
    What have you tried?
    What's worked? What hasn't?
    How have people reacted to your website?
    How well have you identified who your visitors are, how often they return, where they're located, what they're looking for, etc.?
  • Posted by Peter (henna gaijin) on 12/17/2011 at 3:33 PM Accepted
    One thing you are missing in your info on advertising on the web site is any indication of how many people will see the advertisement. Some or all of how many people go to the page, how many tickets do you sell through the site, how many people click ads, etc. would be good information for advertisers.
  • Posted on 12/17/2011 at 3:56 PM Author
    Thank you both for that info and thank you Peter for pointing that out, I will be updating the web site very soon and will be sure to
    Add that information for potential customers
  • Posted on 12/19/2011 at 7:15 AM Accepted
    HI,

    The way you are selling / marketing your core services of covering various events. You need to market your advertisement space the same way to your potential advertisers.

    You need to think from advertiser perspective. Among your audience, what kind of product they will buy. If your audience is youth than you need to attract a brand who cater to youts... You need to do a through research and than make your offer.

    Remember, you must have an info on your website. You must make a clientel of advertisers / promoters. You need to regularly create leads among tham by doing marketing your space selling services.

    My experience says, such kind of deals are well closed offline. Online is mere a source of leads. But this is important too :)

    Hope this will help

    Nishant Manchanda
  • Posted on 12/19/2011 at 7:28 AM Author
    Wow, thank you all so very much for your input an very helpful info,
    Nishant thank you very much for your input also. Very much appreciated
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