Question

Topic: Advertising/PR

Youth Recruitment

Posted by Anonymous on 1/1/2012 at 10:14 PM ET 250 Points
I need some new and exciting marketing techniques to Recruit new youth for a nonprofit organization. Primarily ages 6-12. Anyone have any ideas field recruitment?
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  • Posted by Jay Hamilton-Roth on 1/2/2012 at 9:03 AM Accepted
    Start with the basics. Why should a 6-12 year old be interested in your nonprofit? Why should their parents? What have you tried to-date? What's worked? What hasn't?
  • Posted by prhyatt on 1/2/2012 at 12:30 PM Accepted
    I'm not sure from the information you provide what the nature of your NFP is, or what you want the youth to do, so I am assuming a service or charitable organization that needs volunteers and/or spokespeople. If this is the case, try partnering with private schools, which often have service projects as part of the curriculum and/or service hour requirements. Athletic teams often do community service as a group as well. Good luck!
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