Question

Topic: Advertising/PR

Opening Ceremony For New Product Lunching

Posted by Anonymous on 3/20/2012 at 3:14 AM ET 250 Points
I have an client that would like to do a launching for his new Green Technology product. This product will be the first in this region. Target audient will be between 3000-4000 people and will be attened by VVIP ( King and Queen of this country). Since this product/ equipment is very unique so he would like to have a very unique opening ceremony on that day. Cou you guys please help me in suggesting what kind of unique opening ceremony that i proposed to my client.

Thank you and have a great day..
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  • Posted by CarolBlaha on 3/20/2012 at 10:10 AM Accepted
    I would make this the "greenest party on earth", tying with your theme of green technology. All vendors to be considered for this event must submit sustainability statements, and those statements can be part of your marketing. Put the event in a very natural setting, as an aquarium or other natural venue. And of course it has to be high tech, and all that we expect of high tech, we expect our senses to be wowed by state of the art. The future is green, and you are the future.
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