Question

Topic: Advertising/PR

Graphics Studio Name

Posted by rahulangel69 on 5/15/2012 at 4:28 AM ET 250 Points
I am a graphic designer, who has just recently started working for myself. I have worked in the industry for 7 yrs now and although I have some customers, I would definately like to attract more.
I need a name and tagline that will attract new customers, and remember me for future reference.
I am in my 20s, like things attractive and fashionable. I do all types of jobs, business cards, letterheads, brochures, flyers, magazines, basically anything going to paper. Also, I do designs for t-shirts and just recently have gone into web design.
My initials are SRG, if it helps, so if anyone has a thought/idea please do drop me a line. Thanx!

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RESPONSES

  • Posted by Jay Hamilton-Roth on 5/15/2012 at 8:27 AM Accepted
    A new name/tagline won't attract customers. At best, it'll help people to get a quick idea of your unique benefit to your prospective customers. If you already have customers, then why not simply use your name for your business name, for example?

    Yourname
    Graphic Designer

    or

    Lastname Graphic Designs
  • Posted on 5/15/2012 at 5:56 PM Accepted
    Instead of focusing on what YOU want to do and on telling folks about YOU, think about what important benefit your target audience wants, and communicate that you deliver that. (Make sure you do deliver it, or you'll spend a lot of time and money for nothing.)

    The name and tagline need to be meaningful to your target audience, not to you.
  • Posted by robbeliveau on 5/23/2012 at 7:36 PM Accepted
    G-3 Graphics...
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