Know-How Exchange : Strategy

I agree with the chorus above, we can be more specific if we know more about your situation, and more about just what you are looking to do...

... but I would say, as a general rule, that sales people are very good at closing qualified opportunities, and generally poor at finding or creating them. I have heard that the oldest coin ever found was inscribed, "find a need, and fill it". If we define marketing as finding a prospect with a need, and give them sufficient time and resources to do the job... if you can provide a steady stream of qualified leads, and limit the sales role to closing business, you can have a relatively inexpensive, largely commission oriented sales force.

You might also want to check some recent questions:
https://www.marketingprofs.com/ea/qst_question.asp?qstID=3864
https://www.marketingprofs.com/ea/qst_question.asp?qstID=2122

and some of the content from the main page, e.g.
https://www.marketingprofs.com/4/doerr7.asp