Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
Corporate Training Solutions
See All »
Schedule of Events
Virtual Conference Series
Speak for Us
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Topic: Just for Fun
Search more Know-How Exchange Q&A from Marketing Experts
Catchy Song Or Saying
2/3/2018 at 9:33 AM ET
I keep coming back to JUST DO IT!! and WHOOP THERE IT IS. AND toot toot ahh beep beep. How can I benefit from catchy words??
2/3/2018 at 12:15 PM
Why do you keep coming back to these phrases?
When you say you want to benefit, what, to you, is a benefit?
2/3/2018 at 6:26 PM
Huh? What are you trying to accomplish? Who is the target audience? Where? What unique benefit can your target audience expect if/when they deal with you?
The words you keep coming back to don't mean anything in the absence of a clear communications goal. What is that goal?
2/5/2018 at 2:55 PM
How to benefit from catchy words: Don't try.
Catchy words usually distract your target audience from understanding the benefit they will realize if/when they deal with you. Instead, replace the "catchy words" with a compelling and substantive benefit statement of what they can expect when they deal with you. (Answer the question: "What's in it for me?")
2/7/2018 at 8:13 AM
Catchy words usually take a few million dollars of full on advertising to become catchy...
BACK TO TOP
Post a Comment
Worried About Your Millennial Strategy? Top 3 Myths and Truths
by Mike Dickerson
Google Site Search Is Going Away: Three Questions to Ask Before ...
by Matthew Riley
Keyword Selection: The Key to Earning High Search Ranking ...
by Barry Feldman
Creative Trends We'll Be Seeing More of in 2018 [Infographic]
by Laura Forer
If It Can Happen to Crock-Pot, It Can Happen to You: Four Steps ...
by Ann Handley
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with