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How Marketing Data Are Consolidated?
5/7/2018 at 3:23 AM ET
How marketing data are consolidated from multiple data sources and campaigns?
5/7/2018 at 11:47 AM
It depends on how it was collected.
What information are you trying to obtain?
5/7/2018 at 2:05 PM
Data should lead to insight. About your customers and about their relation to your product. Any grouping that allows you to reach similar conclusions from a higher level of abstraction is going in the correct direction.
5/7/2018 at 5:38 PM
Start by defining the objective and articulating the expected use of results.
5/22/2018 at 5:48 PM
I am closing this question since there hasn't been much recent activity.
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