Question

Topic: E-Marketing

Is Email Marketing Still Works?

Posted by dmshelter.johnreulet on 125 Points
Social media marketing drives more sales than email marketing.
Is it worth in spending time in email marketing?
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RESPONSES

  • Posted by christianbattistoni85 on Accepted
    Email Marketing is the most profitable strategy for any kind of business. Data confirm that it remains the highest converting techniques. You can better understand the importance of email marketing and email marketing expert as well, by reading this article:
    [URL deleted by moderator. Please review Important Guidelines for this forum.]
  • Posted by Jay Hamilton-Roth on Accepted
    Yes, depending on your target market.
  • Posted by Mkter on Accepted
    Email marketing(EM) ( if done correctly) is the leading channel to reach, engage, nurture and ultimately convert your leads... There’s tons of data which supports this effort... True EM is more than just “one offs” w a promo code every month, I’m talking automated/ scheduled at every touch-point of the leads/customer’s journey thru the sales funnel...
  • Posted by mgoodman on Accepted
    It depends on your target audience and the effectiveness of your copy.
  • Posted on Accepted
    Social media marketing and email marketing have separate purposes. It is not a choice of using one or the other to achieve a similar outcome. They are not interchangeable functions in a company’s marketing strategy.

    If you have to choose between email or social marketing, then you must make your choice based on your brand's goals. Social media marketing is better when your goal is to expand your reach and engagement. Email marketing is better at driving sales.
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs

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