Topic: Student Questions

Boost Juice's Plan At The Exhibition

Posted by s3688312 on 250 Points
Hello everyone, I am presenting a report on boost juice participating in the American Summer Fancy Fair. I will show my two action plans about the fair below.
The first action plan is about what we need to do before the exhibition starts, including Plan budget, book booth, set timetable, source exhibition design and production, formulate booth work schedule, set required external suppliers, plan printed marketing materials, check the production of display materials, confirm pre-conference advertising/press release, Write and mail customer invention letters, confirm shipping information, prepare training materials for employees, collect materials, tickets and service orders, book air tickets and accommodation, and receive badges

The second action plan is about Promotional activities during trade show. At the exhibition, the staff should take the initiative to distribute small manuals, show the diversity of products before the exhibition, and provide samples for visitors to taste. For different people's physiques, different suggestions are put forward. For example, obese people should not drink too much fruit juice with high sugar content. Those who are too weak are recommended to drink more fruit juices with high vitamin C content and distribute small gifts to exhibitors The package includes customized cups of boost juice and store coupons to increase customer stickiness and build good customer relationships.
To continue reading this question and the solution, sign up ... it's free!


  • Posted by Jay Hamilton-Roth on Accepted
    What measurable goals have you established to prove the effectiveness of your plan?
  • Posted by mgoodman on Accepted
    What is the goal? What criteria will be used to measure success? What would be a "win" for you?

    Can you describe the primary target audience? What benefit are they seeking? What's important to them?
  • Posted by Mike Steffes on Accepted
    Do you want comments on your listings? Yes, you've hit most of the major items, but the devil is in the details as they say. A writer could do a story on how that would go if everything went right (fiction, of course), or one on things serially going south. Don't think your map is the terrain.
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!


Post a Comment