Know-How Exchange : Career/Training

Hi Leslee,

Titles are important in as much as in our business society they imply a level of job-responsibility and decision-making. They help create a hierarchy and pecking-order, that whether it is liked or not, typically works well.

This is important in the interactions amongst co-workers as well as people outside the organization.

I think your dilemma is not so much what to use as the responsibility and departmental part of your title, but the hierarchy part - manager, director, senior manager etc.

Right?

So I think you could leave this part alone and just look more at a title aligned with your job responsibilities and let it stand that you are "responsible" and reportable for these important job functions.

You have pretty much already created this title:

Leslee
Business Development Team
Internal/External Communications/Strategy

Or, leave the last line off and tell people when you hand them your card "I am responsible for Internal/External Communications & Strategy, including graphic design and branding".

This says and explains it all.

You see this quite a bit now in the business world. As companies try to stay lean and flexible with quick and constant promotions and changing of responsibilities, doing it like this creates a map of "who's who" while still preserving most egos.

I hope that helps.

I agree with some of the others, you sound like a Brand Manager or Product Manager.

Depending on the heirarchy, you can assign a level before the title (ie Senior Brand Manager). Since you report to the CMO, director could be fitting (ie Director of Brand Management)