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  • AI is helping B2B sales teams work more efficiently by assisting with research, content, messaging, and meeting preparation. See how. Read more.

  • Five tech companies are projected to make a whopping $234 billion in AI capital investments this year alone, according to a recent analysis.

  • Do AI-generated blog posts perform similarly to human-written blog posts on Google Search? To find out, researchers analyzed the search performance of 20,000 URLs.

  • CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically. These three initial key steps will help integrate AI into marketing. Read more.

  • AI Friday Forum

    Friday Forum

    New AI tools promise to boost your B2B marketing efficiency. But what tools are worth your time—and what's the best way to use them? Join us at this AI Friday Forum, where two AI marketing experts reveal tactics to quickly improve your B2B marketing results in 2025.

  • Are the benefits being delivered by generative AI to enterprise companies in line with the benefits they really want from the technology? Deloitte surveyed 2,773 business leaders to find out.

  • More than one-third of Americans are concerned that artificial intelligence may cause the end of the human race on Earth, according to YouGov research.

  • Explore nine B2B marketing trends reshaping 2025, from AI-driven personalization to trust-focused data strategies. Read more.

  • Generative AI is transforming SEO, enhancing efficiency while necessitating human oversight for quality and relevance. Stay adaptable to succeed. Read more.

  • Discover the balance between authenticity and AI in marketing. Learn how to integrate generative AI tools without losing the human touch in your creative work. Read more.

  • Discover the top B2B digital advertising trends for 2025, from privacy-first ads to AI's role to adtech. Read more.

  • See how AI amplifies B2B marketing's four pillars—content, influencer marketing, SEO, and social media—boosting efficiency and impact. Read more.

  • Struggling with AI tools? Learn to choose wisely, overcome misconceptions, and build skills for generative AI success. Read more.

  • Learn how generative AI drives personalized B2B outreach, scales engagement, and helps build trust with targeted, relevant messaging. Read more.

  • What are the 2025 trends shaping marketing, communication, writing, our lives? This is Ann Handley's annual list of What's In, What's Out for a new year.

  • Nearly two-thirds (63%) of US marketers say they have already integrated artificial intelligence into their workflows in some way, according to recent research.

  • Discover how AI is transforming product-content orchestration in B2B marketing, blending automation with human creativity for impactful strategies.

  • Discover how AI improves B2B email marketing with dynamic content, predictive analytics, and more. Start optimizing your campaigns today. Read more.

  • Don't be late to the party—get ahead of hot 2025 marketing trends while they're on the rise! Discover how to reignite your marketing creativity, use AI to personalize ads in real time, spark word-of-mouth advocacy for your B2B brand, and more in this free Friday Forum. Sponsored by StackAdapt.

  • If you're like most marketers, you have a nagging feeling that you've got room to improve your email personalization. And you're facing challenges unlocking the opportunities that AI and automation tools can offer you. Read more.