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Why is LinkedIn a great platform for B2B marketers?

A recent (infographic) below from the social network's Marketing Solutions team provides three key reasons: audience, engagement, and trust.

The piece highlights insights on the growth of the platform's audience, its engagement rates, and how it is viewed as a trusted environment.

It also looks at how LinkedIn can help you grow your business.

Check out the infographic:

Why B2b marketers build on LinkedIn infographic 

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image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji