Question
Topic: Advertising/PR
Marketing "expert Witness" Services To Law Firms
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I have a few ideas/tactics on how to approach that but any ideas and suggestions are welcome.
A few general questions are:
- anybody knows notification services that flag newly filed cases (similar to services that flag RFPs issued by cities/counties) so we can push our services early on in the game? Lexis-Nexis is the first that come to mind and I actually contacted them a while ago. They did not have an 'off-the-shelf' service doing that but they had some ideas on how to help us - we will pursue that. Any other ideas?
- any good publications/websites aimed at lawyers where it would be appropriate to advertise/list such services?
- any good convention/tradeshows where it would be appropriate to attend?
- generally, how do law firms find expert witnesses (especially in fields where they don't usually have lots of cases)?
Thanks in advance for your input!