Question

Topic: Copywriting

One Company. One Source.

Posted by Anonymous on 3/5/2008 at 2:35 PM ET 125 Points
I'm working on an ad for a company that installs complete home communications systems -- entertainment, computing, security, etc. They want to say that they're the "One Company" or "One Source" that can provide the homeowner with all of the technology needed to create the perfect home environment. These systems are customized to the owners' specifications, and operate with just a touchpad. Very high tech!
I'm looking for an idea that says "#1" or "leading" or "one company." Any ideas are appreciated!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 3/6/2008 at 8:50 AM Member
    The problem is that the client doesn't provide the various technologies, they provide the communication between the technology. Communication in itself isn't a benefit - simplicity or efficiency is.

    One Home. Multiple Electronics. One Solution.
    Untangling Home Remotes Since XXXX
    Your Custom Home Technology Manager
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