Question

Topic: Copywriting

Need Seasoned And Qualified Researcher & Writer

Posted by Anonymous on 500 Points
Do you know anyone who fits the below profile? We need someone for a month to research, conduct interviews, and write some articles about Higher Education. If you know of anyone at all, please let me know and I'll send you a brief.

KEY RESPONSIBILITIES:
•Work with clients Global marketing team in implementing a global thought leadership program that will build eminence for client in the minds of clients, talent and other stakeholders and support revenue generation.

•Liaise with and interview key client Subject Matter Experts and be able to quickly identify and clearly articulate existing thought leadership that aligns to business goals and leverage it internally and externally.

•Write the thought leadership materials (articles, reports, etc..) for distribution by the client.

•Identify where thought leadership is needed to support business goals and manage development.

•Evaluate the competitive landscape and indentify potential unique positioning opportunities for thought leadership.

•Identify innovative and effective ways to market and leverage the thought leadership.

•Work with other communications teams such as e-communications and internal communications, to utilize multiple channels to build internal awareness and support external business goals.

•Develop and implement appropriate impact measurement plan for thought leadership and manage report development.

Thanks.
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RESPONSES

  • Posted by CarolBlaha on Accepted
    You should move this to the project area! Good luck, sounds like a fun one!

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