Question
Topic: Advertising/PR
When To Use And Not Use "everything Must Go"
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My job is to create the signage and write ad copy. I am considering the use of "Everything Must Go". However, wondering if it might overly imply going out of business. What are your thoughts?
Keeping in mind that... During the next three months the storefront and warehouse will both become visibly emptied. They want to make sure customers know they will be moving and not going out of business.
Flyers were created as hand-outs to all walk-in customers. Signage announcing the move has been posted around the store as well.
Any ideas?