Know-How Exchange : Advertising/PR

NEED Magazine creates exposure for Humanitarian Aid via an informative, artistic, visual narrative of human stories, both around the world and domestically. We have secured the involvement of some of the worlds finest photographers and writers. We have received ooohs and ahhhs about our media kit (please view our media kit at [inactive link removed] ). We have received phone calls from an MTV vice president about featuring NEED on a new program, a Nokia vp about sponsorship and so on. My problem, NO SPONSORS, NO MONEY, NO Magazine! Seems that people fear being first! Any advice on getting them hooked? How do I get them to feel as if they HAVE TO sponsor us? Thanks for your interest!

[Moderator: Inactive link removed from post. 2/14/2011]