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Take 10: 8 Must-Have Apps for Showcasing Your Expertise on LinkedIn

Jason Alba
Fri., Oct. 8, 2010, 11am ET (8am PT)
10 minutes
This online marketing seminar received 5 star(s)

LinkedIn has become the network for connecting with like-minded professionals, thought leaders, prospects and potential employers, so of course, it's the place where you want to make a strong impression. Problem is, the linear resume of experience and mini profile pic that make up the standard LinkedIn profile don't exactly serve those intentions in this day and age.

Luckily, LinkedIn has realized this and now offers a variety of applications that help your profile stand out while demonstrating the depth of your core competence and subject matter expertise. There are 8 applications in particular that every marketer and business owner on LinkedIn should consider. In this Take 10, LinkedIn expert Jason Alba explains which to use and why they're essential for positioning your brand.


Jason Alba is a LinkedIn expert, the author of I'm on LinkedIn—Now What??? and I'm on Facebook—Now What? and CEO of the career management tool He is passionate about all things related to career management, from understanding the job search and career management environment to knowing what professionals could do to create some kind of "job security." Jason brings this passion and energy in speeches and workshops across the country.

Who Should Attend?

This PRO webcast is for time-pressed marketers. If you don’t like taking notes, you’ll love the checklist. And if you want to learn during your commute (or at the gym, at a coffee shop, at the airport, or while walking your dog), even better. This Take 10 is portable.

What Will You Learn?

  • High impact applications that require minimum time and effort to maintain.
  • How to add multimedia to your LinkedIn profile.
  • What information is best shared for each application
  • Which apps to use for effectively reaching out to contacts in a memorable way.
  • When it's appropriate to tie your blog content into your LinkedIn profile.

About our Take 10 Program

In just 10 minutes, each Take 10 webcast features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 webcasts using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!

Register Now!

You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.

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