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Take 10: Using LinkedIn Company Pages for Networking and Prospecting

Jason Alba
Fri., Nov. 26, 2010, 11am ET (8am PT)
10 minutes
This online marketing seminar received 5 star(s)

LinkedIn Companies is a far more powerful feature than you might imagine. Due to recent enhancements that allow you to research the marketplace and gather information that can help you track specific companies and competitors, LinkedIn Companies is a must-have tool in your marketing arsenal.

Find out why Companies is LinkedIn expert Jason Alba's second favorite feature as he explains where to go on LinkedIn to find key data and how to use it for networking and prospecting.


Jason Alba is a LinkedIn expert, the author of I'm on LinkedInóNow What??? and CEO of the career management tool He is passionate about all things related to career management, from understanding the job search and career management environment to knowing what professionals could do to create some kind of "job security." Jason brings this passion and energy in speeches and workshops across the country.

Who Should Attend?

This PRO webcast is for time-pressed marketers. If you donít like taking notes, youíll love the checklist. And if you want to learn during your commute (or at the gym, at a coffee shop, at the airport, or while walking your dog), even better. This Take 10 is portable.

What Will You Learn?

  • How to showcase your company's products and services on LinkedIn
  • How to use LinkedIn Companies to expand your prospect list
  • How to initiate conversations and relationships with new contacts using information found on LinkedIn
  • How to keep up-to-date with target companies and competitors
  • How to gauge a company's popularity among LinkedIn users

About our Take 10 Program

In just 10 minutes, each Take 10 webcast features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 webcasts using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!

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