Kick Off the New Year With Seth Godin: 57 Ways to Connect With Customers and Get Them to Spread Your Ideas for You
- Seth Godin
- Ann Handley
- Thu., Jan. 13, 2011, 12pm ET (9am PT)
- 90 minutes
Why do people spread ideas? And more specifically, how can you get them to spread yours? Join MarketingProfs for a fast moving and entertaining presentation by one of today's leading business luminaries, Seth Godin. He'll take you on a rocket tour of ideas worth remembering, ideas worth arguing about, and most of all, ideas worth acting on.
During this 90-minute online seminar, Seth will talk about how to engage people in ways that will matter for your business: How can you build a community around your ideas and your business? How can you be known as a resource to your would-be customers? How can you create blog posts that your readers can't help but share? In other words, how can you up customer engagement, be seen as a thought-leader and broaden the reach of your brand?
This isn't ivory-tower theory: These are real ideas you can use from a master of marketing.
Seth has earned a reputation as a practical, quick and yes, funny presenter who leaves his audience ready to take on more than they ever thought possible. He has never done this presentation before and may never do it again, so be sure to tune in. Don't miss this fun, fast-paced seminar packed with ideas you'll want to implement immediately.
Seth Godin is author of 12 world-wide bestsellers that have changed the way people think about marketing, change, and work. His books have been translated into more than 35 languages, and his ebooks are among the most popular ever published. He is responsible for many words in the marketer's vocabulary, including permission marketing, ideaviruses, purple cows, the dip, and sneezers. His irrepressible speaking style and no-holds-barred blog have helped him create a large following around the world. He writes one of the most popular solo blogs in the world and is the founder of Squidoo.com, a top 100 website according to Quantcast. Seth's most recent book is: Linchpin: Are You Indispensable?.
Who Should Attend?
All B2B and B2C marketers who want to understand how to get their ideas to spread and drive more traffic to their blog to enhance brand interaction and engagement.
What Will You Learn?
- What triggers others to spread your ideas
- What features to include in your blog to attract the attention of your readers
- Things that turn your blog readers off
- Why a blog is the foundation of thought-leadership (and how to turn yours into one)
You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.