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What Every Marketer Needs to Know About Growth Hacking

Presenter:
Sean Ellis
Moderator:
Jennifer Kelly
Broadcast:
Thu, Sep 11, 2014, 12pm ET
Length:
90 minutes
Rating:
This online marketing seminar received 4.5 star(s)

Everyone is talking about 'growth hacking,' but what does it really mean? Join us in welcoming Sean Ellis (who originally coined the term). We'll cut through the hype about what growth hacking really is and discuss why today's fast feedback loops demand an agile approach to grow your business. We'll get inside the mindset of a growth hacker and identify the techniques, tools, and thinking that this new breed of marketing thrives on.

In this PRO seminar, you'll learn how to align your team and resources to take advantage of the new opportunities that come through growth hacking, as well as how you can put these strategies to work for your business. From finding new areas of opportunity to give you a leg up on your competition, to doubling down on successful channels, you'll walk away with a growth hacking framework that will help energize your marketing and find new wins for your business.

Presenter

Sean Ellis is the CEO of Qualaroo and founder of GrowthHackers.com. Prior to Qualaroo, Sean held marketing leadership roles with breakout companies including Dropbox, LogMeIn, Uproar, Eventbrite, and Lookout. At two of these companies, he ran marketing through NASDAQ IPO filings. He is thrilled to now be able to develop marketing solutions that contribute to the success of marketers around the world. Sean holds a degree in International Relations from UC Davis.

Who Should Attend?

Marketers looking for innovative strategies that will drive real results from their marketing efforts, and those who want to understand growth hacking.

What Will You Learn?

  • How to leverage the growth hacker mindset to find new marketing wins
  • The tools and techniques growth hackers use to drive top line growth
  • How to align your marketing team and unlock new growth opportunities

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