It's that time of year again: the time our special yearend episode of Marketing Smarts airs! Our previous yearend specials from 2013, 2014, 2015, 2016, and 2017 all featured a group of marketing stars sharing their answer to the same question.
This year, we continue that tradition. I sat down with 21 industry thought leaders to record video interviews about their areas of expertise. Each of those marketing stars shared valuable advice on what marketers need to know to grow their business in the coming year: content marketing, customer experience, leadership and governance, machine-learning... these smart marketers tell you what you need to know to make 2019 your best year yet!
This final episode of 2018 features all-new Marketing Smarts content from authors, thought leaders, strategists, and big-brand marketers. Listen to the show to find out what you need to know for 2019! For each guest's previous Marketing Smarts full interviews, click the episode numbers below.
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Kerry O'Shea Gorgone is a lawyer, podcaster, speaker, and writer. As an educational content director, she helps develop MarketingProfs' premium training products. Kerry hosts MarketingProfs' weekly interview show Marketing Smarts, and runs The Backpack Show with New York Times bestselling author Chris Brogan. Previously, Kerry taught undergraduate and graduate marketing courses at Bentley University and Full Sail University.