Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can search, refine, and find exactly what you're looking for. Start by filtering our full library to make your results more relevant. Or, enter a search term first to pinpoint just what you need.
CONTENT TYPE: Article | TOPIC: Email | ELEMENT: Communicate
What can you really achieve with a solid email marketing strategy? What is a realistic email goal for your business? This article walks you through four real-world examples of businesses that set goals and used email to achieve them.
CONTENT TYPE: Sponsored Article | TOPIC: Email | ELEMENT: Create
You haven't heard from them in a while, and they don't respond to your messages like they used to... Is this a break-up? Sometimes, you just have to remind your subscribers of the good thing you had going. That's why the re-engagement email is so important.
CONTENT TYPE: Chart | TOPIC: Social Media | ELEMENT: Plan
Consumers say the main reasons they follow brands on social media are to learn about products/services and to be entertained, according to recent research from Sprout Social.
CONTENT TYPE: Online Forum | TOPIC: Content | ELEMENT: Plan
Do you ever wish you had a secret content-marketing sauce? If only you could create the most valuable, personalized content at scale. Join us for the scoop on the latest neuroscience of marketing, integrated content strategies, and more. Sponsored by Uberflip.
CONTENT TYPE: Sponsored Webinar | TOPIC: Email | ELEMENT: Management
Wish you knew how to improve the security, deliverability, and trustworthiness of your emails? We'll show you how. Sponsored by Valimail.
How much are influencers charging brands to post content to social media? How do these rates vary by follower count, social network, and content type?
CONTENT TYPE: Podcast | TOPIC: Career Management | ELEMENT: Management
Author Carlos Hidalgo discusses how he exited the fast lane for greater fulfillment, and shares insight from his new book, The UnAmerican Dream: Finding Personal and Professional Happiness Establishing Work-Life Boundaries.
CONTENT TYPE: Article | TOPIC: Websites | ELEMENT: Strategy
Digital brand communities have grown in popularity, so it makes sense to explore some high-profile examples. A community's landing page is an important building block of an engaged, growing community. It's what draws people in. Draw inspiration from these 10 examples.
CONTENT TYPE: Article | TOPIC: Content | ELEMENT: Communicate
Even when you create a great piece of content, it might never be seen if it's not promoted and shared. Promotion is critical to the success of your content strategy, in general. To ensure your content gets seen and generates leads, use these 10 unpaid, organic content-promotion tactics.
CONTENT TYPE: Article | TOPIC: Events | ELEMENT: Strategy
In a digitally driven world, the human element can get lost. Nothing can replace face-to-face rapport, which is why events can do wonders for your sales—certain types of events more than others, depending on your brand and positioning. These three types of events can boost your sales.
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