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CONTENT TYPE: Infographic | TOPIC: Career Management
This infographic from GradSchoolCenter delves into exactly what emotional intelligence is and why it's often key to career success.
CONTENT TYPE: Chart | TOPIC: Marketing Technology
Having a very effective relationship between senior marketers and senior IT leaders is tied to a number of better martech outcomes, according to recent research from the CMO Council and KPMG.
CONTENT TYPE: Chart | TOPIC: Branding
Less than one-third of businesses say they have brand guidelines that are well known and used by most of the organization, according to recent research from Lucidpress.
Run toward the hardest problems. It's OK to ask for help. Opportunities—the good ones—are messy, confusing, and hard to recognize. Those are a few of the leadership lessons from 15 well-known female founders and CEOs covered in this infographic.
This infographic explores seven places where you can find a great mentor and looks at four common mentoring styles so that you can figure out the right fit for you.
CONTENT TYPE: Chart | TOPIC: Demand Generation
Many B2B sellers say the COVID-19 pandemic has made it more difficult to close deals because buyers have put decisions on hold and/or reprioritized, according to recent research from Showpad.
CONTENT TYPE: Chart | TOPIC: Career Management
Most content entrepreneurs—people who make money by turning content into revenue streams—say the biggest benefits of their work are lifestyle related, according to recent research from The Tilt.
CONTENT TYPE: Infographic | TOPIC: Social Media
This infographic from the LinkedIn's Marketing Solutions team provides three key reasons why the social network is great for B2B marketers: audience, engagement, and trust.
Using hashtags can be an effective way to boost the reach of your LinkedIn posts. This infographic explores five hashtags popular with marketers on LinkedIn, including the follower count for each.
CONTENT TYPE: Chart | TOPIC: Events
Most marketers say hybrid B2B events, which incorporate both online and in-person elements, will become more common in the coming years, according to recent research from ON24.
CONTENT TYPE: Chart | TOPIC: Marketing Strategy
CMOs at large companies say better integration of martech solutions is the top area they'd like to see their marketing operations team focus on this year, according to recent research from Brandmaker and Dimensional Research.
CONTENT TYPE: Infographic | TOPIC: Content
This infographic from Cure Media provides an overview of how to create an influencer brand post, covering the key steps from start to finish.
Privacy, surveillance, and compensation are top-of-mind for employees when researching human resources topics online, according to Elements Global Services.
Most marketers say the COVID-19 pandemic has had an impact on everything, from their organizational priorities and which channels they use to the metrics they rely on to measure success, according to recent research from Salesforce.
B2B marketers say the most impactful uses for intent data are advertising, customer account expansion, and account identification, according to recent research from Intentsify and Ascend2.
This infographic covers key video stats, trends, and specs (dimensions, aspect ratios, lengths, etc.) for six popular social networks: YouTube, Facebook, Instagram, TikTok, Twitter, and LinkedIn.
LinkedIn recorded a 63% jump in the number of marketing jobs posted on the platform in the first half of 2021, according to research from the social network.
CONTENT TYPE: Chart | TOPIC: Websites
It would take more than an hour for a person to read the legal fine print for popular online platforms such as Google, Facebook, and PayPal, according to recent research from Reboot Online Marketing.
CONTENT TYPE: Chart | TOPIC: Advertising & Promotions
Digital advertising spend by B2B firms is expected to jump by nearly a quarter in 2021, according to recent research from eMarketer.
CONTENT TYPE: Infographic | TOPIC: Metrics & Measurement
This infographic from Salesforce looks at what key email metrics mean and explores how you can use them to optimize your campaigns.
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