Search Our Marketing Resources

CONTENT TYPE: Infographic | TOPIC: Career Development

Which corporate buzzwords are overused by recruiters in job posts? To find out, SimpleTexting compiled a list of the 45 most "cringe" words/phrases, then analyzed 6.6 million LinkedIn US job ads to see which ones appeared most often.

CONTENT TYPE: Chart | TOPIC: Public Relations

People say businesses should act as trustworthy information sources, base actions on science, and avoid aligning with a political party to avoid being seen as politically motivated when taking stands, according to recent research from Edelman.

CONTENT TYPE: Infographic | TOPIC: Career Development

Which companies tend to be incubators for startup founders? To find out, OnDeck analyzed the LinkedIn profiles of 228,000 people who have worked for America's largest organizations.

CONTENT TYPE: Chart | TOPIC: Martech

Americans age 50 and older have increasingly embraced technologies such as smartphones, smart televisions, and social media over the past few years, according to recent research from AARP.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Among their many marketing and media capabilities, senior marketers are most confident in their ability to target customers and are least confident in their third-party data analyses, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Nostalgia marketing—referencing the past to spark positive emotions—can be a highly effective tactic. This infographic explores what makes it work so well and gives examples of it in action.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

This infographic looks at the signals prioritized by the algorithms of six of the most used platforms: Google, YouTube, Instagram, TikTok, LinkedIn, and Facebook.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Many marketers say they value that printed marketing materials such as brochures enable them to provide a physical copy of information, but they also say they worry that people simply throw those materials away, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Email Marketing

By parsing your email list well and focusing on the segments that really matter, you can boost relevance and effectiveness. This infographic covers the key ones to focus on.

CONTENT TYPE: Chart | TOPIC: Public Relations

Public relations professionals are much more likely to say they are politically progressive compared with the general population of the United States, according to recent research from the NYU School of Professional Studies and PR Week.

CONTENT TYPE: Infographic | TOPIC: Websites

This infographic explores exactly what you need to do to launch a successful website, from making a great impression to converting visitors.

CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

Which groups are overrepresented and underrepresented in video ads? To find out, Extreme Reach analyzed more than 1 million video ads deployed to linear and digital platforms in North America in 2022.

CONTENT TYPE: Chart | TOPIC: Branding

People increasingly want brand messaging to be motivational and reassuring, according to recent research from Attest.

CONTENT TYPE: Infographic | TOPIC: Email Marketing

Do you feel like running for the hills when you receive a work email asking you to "circle back"? You're not alone. This infographic covers 11 of those sorts of corporate jargon phrases that should be avoided.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

Is microlearning—bite-sized curricula delivered within the normal flow of working—a better approach for workplace training compared with the traditional models of in-person events and lengthy online modules?

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Senior marketers say demands for ROI, work-from-home issues, and macroeconomic concerns are among the many work worries that keep them up at night, according to recent research.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

Marketers say their top concern about Twitter is that hate speech will become more prevalent, according to recent research from Capterra.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

This infographic covers the five qualities social media consultant Matt Navarra has seen in the most successful professionals: multitasking, geeking out on Internet culture, storytelling, risk-taking, and understanding human psychology.

CONTENT TYPE: Chart | TOPIC: Public Relations

Members of the media say the characteristic they appreciate most in PR professionals is understanding what journalists need, and the characteristic that needs the most improvement is also understanding what journalists need.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

The year ahead is potentially filled with economic challenges and uncertainty, so how can you ensure you keep revenue on track? This infographic explores key ways to maximize sales in 2023.