Reaching the right people with your social media campaigns is key to improving efficiency and driving better results.
So, how do you figure out who to target?
An infographic (below) from Bang Productions explores how to find a perfect audience on social media.
It details a three-phase approach for identifying the most valuable groups and then refining your efforts to meet their needs.
Check out the infographic:
You may like these other MarketingProfs articles related to Social Media:
- Creating B2B Social Media Content That Fuels Human Connections: Brooke Sellas on Marketing Smarts [Podcast]
- How to Create a Social Media Style Guide in Five Steps
- The Magical Combination of B2B Marketing and Instagram: Jenn Herman on Marketing Smarts [Podcast]
- Where Influencers Wield the Most Influence [Infographic]
- The Content That Marketers Want From Social Media Creators
- Generation YouTube: The Social Media Habits of US Teens