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Online Marketing Seminars: Advertising

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  • Paid Search Advertising:  Successful Campaigns Using Google and Overture
    Broadcast on Feb 3, 2005 with Kevin Lee This online marketing seminar received 3.5 star(s)
    Discover how to develop a targeted campaign and execute your strategy flawlessly. The content will cover campaign management from the ground up, including techniques and strategies normally covered only in advanced sessions. You will learn to plan and optimize paid search campaigns in Google and Overture. For marketers interested in local search and vertical portals, the seminar will include a section on the exploding local and vertical industry portal phenomenon. more

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