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Today's Top Five SEO Essentials

Janet Driscoll Miller
Thu., Mar. 11, 2010, 12pm ET (9am PT)
90 minutes
This online marketing seminar received 5 star(s)

Marketers today are under the gun with limited resources and multiple marketing channels to manage. Search engine optimization (SEO) can be hard to do well and is especially daunting, with so many technical and creative elements involved. To be successful, you need to focus on the essential components that will give you the most return for your time invested.

This online seminar will help marketers prioritize which areas of SEO to focus on to generate the most impact on organic rankings and raise your company's name to the top of your customers' search results. Whether you are new to SEO or need a refresher on best practices this seminar is for you.


Janet Driscoll Miller is the president and CEO of Search Mojo, a search engine marketing firm specializing in SEO, PPC, social media and website analytics. Miller has over ten years of search engine marketing and business-to-business (B2B) lead generation experience.

She has spoken at many search engine marketing conferences including Search Engine Strategies and PubCon, has published articles in B2B Magazine, Visibility Magazine and others, and contributes to several blogs, including Search Marketing Sage, Marketing Pilgrim and Search Engine Journal.

Janet holds a degree from James Madison University in Communications and Graphic Arts.

Who Should Attend?

This seminar is designed for all levels of marketing and communications professionals. You don't need any SEO expertise to benefit from the ideas we'll cover.

What Will You Learn?

  • Website Indexability
  • Keywords: The Foundation of SEO
  • Website Content
  • Inbound Links and Anchor Text
  • Measurement Techniques
  • What's Developing Now with Google

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