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Take 10: 9 Ways to Make Your Webinars Start Strong and Finish Big

Shelley Ryan
Fri., Apr. 1, 2011, 11am ET (8am PT)
10 minutes
This online marketing seminar received 5 star(s)

Just as bad lighting and a crummy sound system can ruin an event, a poor introduction can suck the energy out of your webinar. You've only got a few minutes of your audience's attention to let them know that the webinar is going to be vibrant, info-packed, and engaging. A boring lead in might make them think otherwise.

In just 10 minutes, Shelley Ryan of Killer Webinars offers down-to-earth advice on getting your webinars off to a strong start, keeping them engaging, and ending them with focus and style. What's more, she tells you exactly what openings and closings are bound to put attendees to sleep—and which ones will keep them listening.


Shelley Ryan is the chief sharpshooter of, where she helps organizations launch their own webinar programs. She also blogs, speaks, and assists clients with live event production. Before Killer Webinars, Shelley worked at MarketingProfs, where she programmed, produced and promoted weekly online seminars featuring the biggest names in marketing. Her current mission is to rid the world of lousy webinars, one broadcast at a time.

Who Should Attend?

This PRO webcast is for time-pressed marketers. If you don’t like taking notes, you’ll love the checklist. And if you want to learn during your commute (or at the gym, at a coffee shop, at the airport, or while walking your dog), even better. This Take 10 is portable.

What Will You Learn?

  • Which webinar clichés to avoid
  • How to spot BWOTs (Big Wastes of Time)
  • How to replace boring language with a vibrant message
  • How to best introduce a speaker

About our Take 10 Program

In just 10 minutes, each Take 10 webcast features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 webcasts using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!

Register Now!

You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.

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